Technology

04/23
2010

What You Need to Know About Facebook Marketing

Tags: advertising, business, Employment, facebook, Finance, marketing, money, social media, technology, usocial, work
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To get and stay at the forefront of the business race, these days it’s imperative that you get acquainted with social networking sites like Facebook, and learn how you can start using them to help your business thrive. There are several reasons to market your business on Facebook, but probably the most compelling one is the fact that more Facebook user will re-visit pages of which they are a fan than any other social networking site. That kind of loyalty is a key ingredient in any successful marketing plan.

If you don’t give Facebook marketing a fair shake, you’re missing out. And it’s really not that hard. All you essentially need to keep in mind is that the better you become at promoting your business on Facebook, the more successful your business will be.

People love prizes and discounts. To entice people to join your Facebook page, it can be very effective to offer some sort of “extra” just for joining, whether it’s a prize, a coupon, a discount or some other bonus. Give it a shot!

The next important thing you’ll want to do to be successful at Facebook marketing is to pay attention to the feedback left for you by your fans. Don’t dismiss this as unimportant; it is fact very important information. You can take this information to tweak and change your marketing strategies to ensure you are continually meeting the needs of the people who could end up paying your bills.

But hang on a second. Don’t rush into getting fans thinking you can just attract any fans, willy-nilly. That approach will waste time and money and you’ll never get a significant return on your investment. Focus your efforts on attracting fans that have something in common with your business. That common ground can almost anything — geography, industry, hobbies, etc. — the important thing is that you do target your fans in accordance with some sort of guiding principle that relates to your business.

The good news is that there are many Facebook tools available that will help you with your Facebook marketing campaign. You can send messages, post videos, and post all kinds of information to your page that will help you stay connected with your fans in variety of ways. That’s important because the more ways you can stay connected the more you’ll become entrenched in your fans’ minds. That’s a very important element in staying top of mind. Without that, you’ll never be successful.

To really learn the Facebook marketing ropes, get help from social media marketing experts uSocial.net. They’ll give you what you need to make a splash on the Facebook scene!

Need to get more information about Facebook marketing? Check out this awesome site about Facebook marketing as well as other great info.

For many people, an interesting and varied choice often means a career within the electrical industry. Often (and more correctly) referred to as \’Electro-Mechanical Engineering\’, we\’ll simply refer to it as the Electrical Industry for the sake of simplicity here. In addition, we will stay with the UK market and especially items relating to the domestic and commercial sectors rather than global issues. We will begin by reviewing the main issues first and come back to the \’add-ons\’ later, because of the huge number of options available as a career within this subject.

On consideration, we observe two forms of access into the electrical market. Whilst many candidates opt to join later on in their life, there still exists the more traditional route of the apprenticeship. To clarify, we\’ll label each of them as the \’Mature Entrants\’ and the \’Junior Entrants\’.

Primarily, those who join the industry later on, (the Mature Entrants,) generally do so with the aim of becoming self-employed at some point, or to work on their own building projects etc. without having to pay wages to external electricians. However, people who join as junior entrants like the fact that they can join a recognised firm to pick up the bulk of their practical and work based skills. To be fair, young apprentices leaving school will have a lot of supplementary skills to learn during their early years as a working adult.

The two different ways into the industry have two separate methods of preparation. In essence, the Junior Entrants follow an NVQ syllabus, or SVQ syllabus in Scotland. An NVQ qualification would need to be obtained as part of the training program. Often, this means that students have to gain an apprenticeship in order to be able to realise the course work and testing requirements of the job.

Mature Entrants, with the possible aim of entering the market from a self-employed perspective, seem to focus on attaining the most commercially viable qualifications (without the need for the NVQ element.) Having said that, the mature student does aim to gain the necessary skills to do the job, whilst at the same time reducing their training costs at all times. This method allows for a quicker route to the market and does meet the necessary trading elements for the areas concerned despite reducing the overall qualification set.

With regard to regular earning potential we have two clear paths – one for employees and the other for the self-employed. Whilst self-employed people can choose the hours that they work, we assume that they are working full time for the purpose of this review. The aptitude and talent for getting things done can affect the levels of salary as well as any experience or knowledge gained.

Basic salary for Junior Entrants can start at around 12 thousand per annum, often going above 35 thousand after several years in industry. That said, due to the UK press telling people that electricians can get salaries in excess of 70k p.a., it is more difficult to gauge incomes for \’Mature Entrants\’. Irrespective of this salary level many self-employed people also need to manage extra business costs such as tools, clothes and vans. They will also have to make allocations for personal or professional insurance and accountancy. However, the driving force remains the UK skills shortage and this means that there\’s a load of work available. Without a doubt, the market would allow for some people to work a full seven days a week. It should be understood that the 70-100k figures that we see thrown around in newspapers are not easily achieved, and would either require working long hours or having assistants (or both.)

Firstly, it is worth pointing out that the working week between the Junior and Mature electricians can vary enormously. Monday to Friday 9-5 would be the working week of most \’Junior Entrants\’. That aside the Mature market is equally affected by when their clients are available – this is especially so within the domestic sector, where evening and weekend work predominates. Again, this varies considerably, and many self-employed electricians make the mainstay of their income from office and small business installation, testing and inspection, which is Mon-Fri 9-5pm.

To be fair it\’s often the boss of a company who states the type of specialist knowledge that Junior Entrants gain whilst in their employ. Whereas the mature entrant can gain knowledge from any trade source – even one outside of the core of electrical work. If they are working mostly in the domestic market, this makes it easier for them to take on larger jobs across a range of disciplines (without having to sub-contract.)

One new, fast growing area – one that invokes a wide array of skills sets and is new to the industry overall – is that of the \’Green Engineer\’. The opportunity to provide both employment and potential service contracts, especially in the UK and the EEC sectors, mean that this area is of interest to both Junior and Mature electricians.

Written by Scott Edwards. Hop over to Click HERE or Electrical Courses.

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02/07
2010

Nice One! As you\’re reading this article you\’re probably toying with the idea of getting re-qualified for a new job – so already you\’ve made a start. Less of us than you\’d think are happy and fulfilled in our work, but most complain but just stay there. So, why not be one of the few who actually do something about it.

On the subject of training, it\’s important to initially know your expectations from the position you\’re hoping to qualify for. Ensure that things would be a lot better before you spend time and effort re-directing your life. We recommend looking at the whole story first, to steer clear of regrets:

* Do you like to work collaborating with people? Would that be with a small \’tightly-knit\’ team or with a lot of new people? Perhaps working alone in isolation would be more your thing?

* The banks and building sector are a little shaky at the moment, so which sector will be best for you?

* Once you\’ve trained, how many years work do anticipate working, and can the industry you choose offer you that opportunity?

* Do you have niggles about your possibilities of finding new employment, and being gainfully employed until you plan to retire?

Don\’t overlook the IT industry, it will be well worth your time – you\’ll find it\’s one of the only growth areas in this country and overseas. Another benefit is that remuneration packages are much better than most.

Beware of putting too much emphasis, as can often be the case, on the training process. Training for training\’s sake is generally pointless; you\’re training to become commercially employable. Stay focused on what it is you want to achieve.

Don\’t be one of those unfortunate people that choose a course which looks like it could be fun – and end up with a certification for a job they hate.

Prioritise understanding what industry will expect from you. Which precise exams they\’ll want you to gain and how you\’ll go about getting some commercial experience. You should also spend a little time assessing how far you think you\’ll want to progress your career as it will often force you to choose a particular set of accreditations.

We recommend that students seek advice from a skilled professional before you begin some particular training path, so you can be sure that the content of a learning package provides the appropriate skill-set.

Your training program should always include the current Microsoft (or relevant organisation\’s) authorised simulation materials and exam preparation packages.

Make sure that the simulated exams are not just posing the correct questions from the right areas, but are also posing them in the way that the actual final exam will formulate them. This can really throw some people if they\’re faced with unrecognisable phrases and formats.

Ensure that you ask for testing modules that will allow you to verify your comprehension at any point. Practice or \’mock\’ exams log the information in your brain – so the actual exam is much easier.

Finding job security nowadays is problematic. Companies often drop us from the workforce at a moment\’s notice – as long as it fits their needs.

We could however hit upon security at market-level, by searching for high demand areas, tied with work-skill shortages.

Reviewing the computer market, the recent e-Skills survey showed an over 26 percent shortage in trained professionals. Therefore, for every 4 jobs existing across computing, businesses can only source trained staff for 3 of the 4.

This single idea on its own is the backbone of why Great Britain desperately needs considerably more new trainees to join the Information Technology market.

Because the IT sector is developing at such a quick pace, there really isn\’t any other sector worth considering for a new future.

Ask almost any skilled consultant and they can normally tell you many terrible tales of students who\’ve been conned by dodgy salespeople. Stick to an industry professional who quizzes you to discover the most appropriate thing for you – not for their paycheque! It\’s very important to locate a starting-point that will suit you.

If you\’ve got a strong background, or maybe some live experience (possibly even some previous certification?) then it\’s more than likely the level you\’ll need to start at will be quite dissimilar from someone with no background whatsoever.

For those students embarking on IT studies anew, it can be helpful to ease in gradually, beginning with some basic PC skills training first. This is often offered with most accreditation programs.

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02/07
2010

For those ready to get certified at the MCSA level of study, the latest courses on sale are based on CD and DVD ROM\’s using interactive training. So if you have a certain amount of knowledge but are looking to formalise your skill set, or you\’re a beginner, you\’ll come across hands-on MCSA courses to cater for you.

To become certified at the level of MCSA it\’s necessary to achieve pass marks in four MCP\’s (Microsoft Certified Professional exams). For a newcomer to the industry, it\’s likely you\’ll be required to improve your skill-set prior to doing the first of the four MCP\’s. Find a company that has industry experts who can identify the ideal program for you and will take care to start you at the right entry level.

What is the reason why traditional degrees are being replaced by more qualifications from the commercial sector?

Key company training (to use industry-speak) is far more specialised and product-specific. The IT sector has acknowledged that specialisation is essential to cope with a technologically complex world. CISCO, Adobe, Microsoft and CompTIA are the dominant players.

Of course, a necessary amount of background detail needs to be learned, but essential specialisation in the particular job function gives a commercially educated person a huge edge.

When an employer knows what areas they need covered, then they just need to look for the particular skill-set required. The syllabuses are set to meet an exact requirement and aren\’t allowed to deviate (as academic syllabuses often do).

The market provides a myriad of employment in IT. Finding the particular one out of this complexity often proves challenging.

How likely is it for us to understand the day-to-day realities of any IT job when we haven\’t done that before? Maybe we don\’t know someone who performs the role either.

Contemplation on these points is most definitely required if you need to discover the right solution that will work for you:

* Your personality can play a major role – what kind of areas spark your interest, and what are the things that get you down.

* What length of time can you allocate for your training?

* The income needs that are important to you?

* Considering all that computing encompasses, it\’s a requirement that you can understand the differences.

* You need to appreciate the differences between all the training areas.

When all is said and done, your only chance of covering these is through an in-depth discussion with an advisor who knows the industry well enough to lead you to the correct decision.

Some training providers will only provide office hours or extended office hours support; not many go late into the evening (after 8-9pm) or cover weekends properly.

Look for training where you can receive help at any time of day or night (even 1am on Sunday morning!) You\’ll need direct-access to qualified mentors and tutors, and not a message system as this will slow you down – consistently being held in a queue for a call-back at a convenient time for them.

Keep your eyes open for providers that utilise many support facilities around the globe in several time-zones. All of them should be combined to enable simple one-stop access together with round-the-clock access, when it\’s convenient for you, with no fuss.

Find a training company that cares. As only true live 24×7 round-the-clock support delivers what is required.

It\’s essential to have an accredited exam preparation programme included in your course.

Confirm that the mock exams are not only asking questions from the right areas, but also asking them in the way the real exams will structure them. This throws students if the questions are phrased in unfamiliar formats.

Always ask for testing modules so you\’ll be able to test your comprehension whenever you need to. Practice exams help to build your confidence – so the actual exam is much easier.

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02/06
2010

The figures explaining how much Plumbers can earn is often talked about in the papers. Within the UK, the figures of 30-70k p.a. are typical of Plumbers, mainly down to their low numbers. So, is this really the position or is this basically untrue? Without a doubt, a fully experienced Plumber can command salaries of such levels. Salaries of 70-100k p.a. are achievable, but these appear to be the area of the self-employed Plumbers rather than those who take the more familiar working methods.

However, working for regular employers often results in the typical hours of Monday to Friday, 9am to 6pm. Approximately wages of 15k and 30k p.a. are reasonable within the UK, along with standard benefits such as holiday pay and sickness allowance. That said it is by working longer than typically 9am to 6pm, Mon to Fri that self employed people achieve higher incomes than those adopting a traditional approach. This is clear when self employed plumbers have to work evenings and weekends, where their domestic clients are working during the day.

Also there is the factor of self-employment and whether it goes with some people more than others. This can include getting to grips with advertising & marketing, getting your own cost-per-hour correct and the need to learn and use good \’business\’ sense. To be fair most self-employed people will have to prepare for additional costs including those relating to legal and accountancy fees as well as those of transport and material usage. While these can mount up, (although they should always be a very small proportion of your earnings,) so can the benefits received. And the downsides are nearly always outweighed by the proceeds!

Often customary work from employers attracts Student Entrants especially if it meets their needs training in working knowledge and experience. The need to increase their certifications and accreditations regularly affect the Self Employed Entrant. Having said that, the majority of self-employed workers do not join the business sector but focus on the \’domestic\’ market. (Well the majority do at least)

With reference to education in Plumbing, there is a likeness needed by each part of the industry in relation to the certification elements. Without a doubt the issue of NVQ\’s (SVQ\’s in Scotland) raises a constant concern as to the way forward.

From the beginning the Student Entrant instead of the Self Employed Entrant is much more reliant upon the NVQ requirements. The Self Employed Entrant will often call upon a wider range of certifications right from the outset; in order to satisfy their perceived client\’s requirements. The self employed person needs to consider the wishes of their household clients and use the relative domestic-centred qualifications to satisfy them. The Student Entrant, once they have covered the key fundamentals, will carry on their study in a way similar to an apprenticeship (within the workplace – where the NVQ element can be assessed.) Due to the cost effectiveness of this study the Student Entrant can make strong savings from the outset. But the Self Employed Entrant will gain certifications faster (motivated by a more commercial viewpoint) and will therefore be achieving considerable financial reward long before the Student Entrant.

This clearly demonstrates the need for talk about careers, covering the certification and study required along with the expected financial rewards. For adults with demands of say a 20kp.a and a family to look after, the prospect of going back to college and spending a further 3 years in low-paid apprenticeship work can be very daunting. It should also be remembered that many younger Student Entrants are entering an apprenticeship and thereby have their courses paid for them whereas the mature self-employed students do not. Depending on the level of certification sought and the course itself the costs for people can run into 3k to 10k+.

For the most part the private colleges are the domain of the Self Employed Entrant whereas the Student Entrant is required to study at recognised further-education colleges. Commercially oriented plumbing course companies will provide an established path of training which ultimately leads into recognised skill-sets and qualifications. Of a key opportunity is the ability to train out of hours – evening, part time and self study classes that allows Self Employed Entrants to continue training whilst continuing with their job and maintaining their financial situation. Considering so many options on hand it is clever to gather data from as many sources as one can. Why not book mark this page (CTRL-D) and then you can come back and review your options from the links and adverts we have provided for you.

Plumbers \’marketability\’ is often increased through the use of additional courses. Courses in areas such as Gas, Electrical and Green Energy can provide added certifications. A popular route for Plumbers involves that of the normal domestic and commercial heating system training program of Gas Training.

Without a doubt, NVQ\’s that follow on core subjects lead into the careful and precise program that is Gas Training. This considers ongoing development, especially for those who trained first as a plumber and are seeking extra skills. It could be said, from that viewpoint, that a hybrid of Plumbing/Gas training would be more suited to the mature student. Indeed, the path for the Mature Student seems to be to drop the NVQ elements and to focus on the core subjects.

From this, the self-employed professional appears to suit the variable training schemes. The opportunity to learn a wider range of perceived skill-sets (whilst earning money from them) becomes the attraction. This adds to their overall package rather than having to rely on sub-contraction of key skills to third parties. Of concern is the reduction in customer\’s value as they have to wait for jobs to be completed by others that in turn can lead to a reduction of the earning potential of a job. The more professional a Plumber is within their field the more that they have to offer their relative client base.

In consideration therefore the Self Employed Entrant has the chance to earn considerably more and at a realistically higher pace than the Student Entrants, to do so they do have to develop both the range of certifications that they hold and consider the business elements as well. Note: This information refers to the UK industry requirement and their policies alone.

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Lots of people choose a career within the electrical industry because it both appeals and motivates them. Although often assigned to as \’Electro-Mechanical Engineering\”, we will simply refer to this as the Electrical Industry. Also, due to a wide variety of qualifications and standards throughout the world, we\’ll focus on those that fit the UK domestic and commercial market. By starting on the main subjects and checking the \’add-ons\’ later on we can review the centre of the electrical industry.

The electrical market has in our opinion two methods of entry. The primary route is the apprenticeship which is considered the more traditional and then we have the second phase for those who are joining at a later stage. There are two sets of people for consideration firstly the \’Junior Entrants\’ and secondly the \’Mature Entrants\’.

Many Mature Entrants enter the market so they don\’t have to rely on others, especially when they can work on their own building ideas and not have to pay for anyone else to help them. Those who join as Junior Entrants, on the other hand, appear to do so with the aim of joining an established electrical firm – in order to gain further qualifications and experience whilst picking up practical and other work-place skills. During their first years in the working environment, a young apprentice, or junior entrant, will have a host of additional skills to learn.

Clearly these two options have both differing training styles and methods of entry. Junior Entrants are heavily linked with NVQ\’s (or the Scottish equivalent – SVQ\’s.) The training itself is similar to non NVQ training, but completion of the full programme means getting the actual qualifications. As a result students often have to find their own work programmes to give them the relevant testing and course work covered by most apprenticeships.

Mature Entrants do not appear to seek the NVQ element but instead they go after the most commercially suitable qualifications. In the main the person will aim to gain the best from their investment costs against the return for that training. Whilst this may seem to reduce the overall qualification set, this meets the trade requirements for the areas involved, and thus provides a quicker and more direct commercial route to the market.

In terms of typical earnings, we have two clear routes – those relating to employment and those for self-employment. Obviously, with self-employment, there is the added issue of whether the Entrant is part-time (working around another job) or full-time; we will concentrate on full-time. Salary options are often affected both by the know- how and the knack for doing things as well as any perceived formal levels of understanding.

Although starting wages for \’Junior Entrants\’ are around 13k p.a. they can rise above 30k p.a. but this does depend on their level of experience. Mature Entrants are more difficult to assess, and incomes up to and above 70k are regularly reported within the UK Press. It should be remembered however that a self employed person must often bear additional costs for items such as vehicles, tools and clothing. Earmarked within this is the need to cover additional expenses such as accountancy or insurance. Whilst there is lots of available work, a severe skills shortage means electricians are very much in demand. Certainly, working a full week is a realistic possibility for those who want to. It should be noted that figures of 70-100k p.a. advertised are not necessarily easy to come by and would require some long working hours to obtain them.

There is often a considerable differential between the working expectations of Mature or Junior Entrants. \’Junior Entrants\’ would normally be required to work Monday-Friday 9am-5pm. Whereas the Mature market can be more dependent on the domestic market for some – i.e. weekend and evening work, when their clients are available and back from work. This alters quite a bit, with lots of self employed electricians gaining much of their income from small office work, which is predominantly Monday to Friday 9am-5pm.

Once a Junior Entrant is employed within a company, then any follow-on knowledge they gain is often down to the employers\’ activity as opposed to anything else. Then again, the mature entrant can even go outside of the electrical field to gas work or plumbing work for example. Certainly if they are employed within the domestic sector this makes it easier to take on work without having to rely upon other people.

\’Green Engineering\’ is another area to consider. This requires new skills and working knowledge and is one of the fastest growing areas today. With expected growth through new employment contracts and business options, this new entity is extremely attractive to many Junior and Mature Electricians, especially when considering the UK and EEC support overall.

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The press have often expressed how much Plumbers can earn in the UK. The lack of Plumbers in the UK has led to salaries of 30-70k p.a. being exhibited. So, are we being told a story or is this the genuine picture? Certainly this level of payment is both possible and achievable for the correctly qualified Plumber. Whilst salaries of 70-100k p.a. are possible, it remains chiefly for self employed people, rather than those working in the customary routes.

The normal working week is pretty standard for those who join an established company. Salaries of between 15k – 30k p.a. are easily achievable and will include typical benefits such as holiday pay and sickness allowance – what you\’d generally expect from any UK employed status. Whilst the ability to earn more than through normal means exists, the self-employed plumber usually has to consider working longer hours. Without a doubt in the domestic market many clients require evening and weekend visits and self employed plumbers have to meet that need.

There is the also the fact which fits some people more than others and that is self employment. By using \’good business sense\’, including getting your own cost per hour correct, items such as advertising and marketing can also be worked out. There are additional charges levied to people who work for themselves including legal and accountancy fees as well as those relating to materials and transport. These charges should always remain a small proportion of the overall income so that any profits created always outweigh them. Added to that, the positives virtually always outstrip the negatives!

Without a doubt Student Entrants are looking for companies who can offer them regular employment and thereby teach them from experience. Alternatively, the Self Employed Entrant needs to quickly establish those certificates that they will rely on in industry. Having said that, we should bear in mind that the majority of self-employed workers tend to migrate towards the narrower \’domestic\’ market, rather than the commercial sector. (Not all, just the majority!)

In terms of plumbing education, there appears to be some similarity between the certification modules required by each path into the industry. There is considerable divergence though when the issue of NVQ\’s (SVQ\’s in Scotland) comes into play.

From the outset, it is clear that the Self Employed Entrant does not depend as much upon the NVQ\’s as the Student Entrant. In trying to meet their client\’s needs many Self Employed Entrants will employ a wider range of qualifications. Without a doubt the self employed person needs to quickly gain the core domestic- centred qualifications to satisfy their typical household-based clients. The Student Entrant will often carry on their studies in the workplace under an apprenticeship where the NVQ element can be assessed. Considerable savings potential exists to the Student Entrant by taking on this cheaper form of study. That said it is the ability to gain real financial rewards long before the Student Entrant that encourages many Self-Employed Entrants to gain certifications faster and be motivated by a stronger commercial attitude.

To be sure the financial returns required is the result of clear careers discussions covering certification and the overall study requirements. It would generate serious hardship, for example, for an adult requiring 20k p.a. (to provide for their family,) to go back to college and spend 3 years in low-paid apprenticeship work. It should also be borne in mind that many young Student Entrants have their studies paid for them as part of their overall apprenticeships, whereas the self-employed student generally funds the course themselves. These costs (for self-employed status) can often end up around 3k-10k+, dependent upon the course structure and the level of certification sought.

For the most part, Student Entrants will study at recognised further-education colleges, whereas the Self Employed Entrant has the option to consider the wider range of private commercial schools. Often through the use of established training schemes many commercially oriented plumbing courses are now able to deliver the necessary skill-sets and qualifications. This method offers key advantages to Self Employed Students, allowing them to train evenings, part-time or on self-study classes thereby continuing with their existing jobs and maintaining their financial situation. With the high number of colleges it makes sense to gather as much technical data as you can. Having provided an option for you to come back and review the links and adverts from several sites, why not book mark this page (CTRL-D).

By going on added training programs many plumbing students seek to increase their \’marketability\’. It is by training in areas such as Gas, Green Energy and Electrical that Plumbers can gain extra certifications. A typically popular route for Plumbers is Gas training, especially as this forms part of the usual commercial and domestic heating system.

It is with its main subjects, alongside added NVQ\’s, that result in Gas Training being viewed as a technical program. It is the ability to add extra skills to the fore, along with the features that on-going training offers that continue to be attractive to those who trained as a plumber. From this stance, the mature student is often more suited to a cross of Plumbing/Gas training. The path of focussing on the core subjects and at the same time dropping the NVQ\’s seems to favour the Mature Student.

The self-employed professional appears to benefit from this distinct training mixture. To earn money whilst at the same time as gaining a wider range of perceived skills becomes a desirable prospect. This alone can add to their industrial viewpoint, as opposed to relying on sub-contracting core elements to third parties. Sub-contracting can not only reduce the earning potential of a job, but also erode the value in the customer\’s eye, as they may have to wait for key stages to be handled by someone else before the final completion of the job. To be fair the more talent a Plumber has in their own job then the more they have to offer their client base.

In conclusion, the Self Employed Entrant can enjoy a much higher (and more quickly achieved) income than a Student Entrant, but they would have to work at developing a broader range of certifications (and consider the business side of things too.) Note: This information deals with industry requirements and policies for the UK market alone.

UK Electrician Qualifications Examined

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The fact is that a career within the electrical sphere is a frequent alternative for many people. For simplicity\’s sake we will use the phrase Electrical Industry to cover off the more accurate term of \”Electro-Mechanical Engineering\”. Also, for ease we will concentrate on those principles that sit within the domestic and commercial markets for the UK. By starting on the main subjects and checking the \’add-ons\’ later on we can review the centre of the electrical industry.

Essentially, we see two distinct forms of entry into the electrical market. Initially there\’s the more traditional apprenticeship approach, but equally there is now an alternative, suited to those who are keen to enter later in their life. For the sake of clarity throughout, the first will be known as \’Junior Entrants\’ and the second simply known as \’Mature Entrants.\’

Many Mature Entrants enter the market so they don\’t have to rely on others, especially when they can work on their own building ideas and not have to pay for anyone else to help them. Those who join as Junior Entrants, on the other hand, appear to do so with the aim of joining an established electrical firm – in order to gain further qualifications and experience whilst picking up practical and other work-place skills. This could be a young apprentice\’s first position since leaving school, so it will be necessary to pick up supplementary working skills.

The distinct types of entry have differing styles of training – It is the involvement with NVQ\’s (or SVQ\’s for Scotland), that differentiate the Junior Entrants. As part of the training program an NVQ would be a requirement to attain. Often, this means that students have to gain an apprenticeship in order to be able to realise the course work and testing requirements of the job.

Mature Entrants do not appear to seek the NVQ element but instead they go after the most commercially suitable qualifications. Such as obtaining documentation that gives them the best chance to gain from their training endeavours and thereby the best financial rewards. Although this may offer quicker and more commercial options, it does reduce the official requirements set for certain areas of the industry.

With regard to regular earning potential we have two clear paths – one for employees and the other for the self-employed. The question remains as to how much work per week a self-employed person puts in – for the sake of this review we assume that it is full time. Salary options are often affected both by the know- how and the knack for doing things as well as any perceived formal levels of understanding.

The basic salary for Junior Entrants tends to start around the 12-15k mark, but rises regularly to around 30k with the right level of experience. That said, due to the UK press telling people that electricians can get salaries in excess of 70k p.a., it is more difficult to gauge incomes for \’Mature Entrants\’. It should be remembered however that a self employed person must often bear additional costs for items such as vehicles, tools and clothing. Furthermore, professional items such as accountancy, tax and insurance need to be considered to make the business work properly. That aside, whilst the work is open to market-forces to some degree, the current skills shortage in the UK means that there\’s a high work-load available. If a student wanted to work every day of the week this would be possible in some areas. It should be understood that the 70-100k figures that we see thrown around in newspapers are not easily achieved, and would either require working long hours or having assistants (or both.)

It should be noted that the working week for most electricians differs between the Junior and Mature Entrant markets. Electricians who are \’Junior Entrants\’ would work a simple 40 hour working week. The Mature market is however often reliant as to when their client base is available, especially in the domestic sector. There are however lots of opportunities for self-employed electricians to do work on small business systems during normal office hours.

Once a career in electrical work has been chosen, a Junior Electrician is often at the mercy of their employer when it comes to learning new skills and expertise. However, many mature entrants gain extra skills by learning those trades such as gas and plumbing work. Without a doubt the extra skills help them in their overall employ whether this is commercial or domestic work.

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